Digital Advertising
SouthwindsMerry Green ChristmasSouthwinds– This is my Christmas Tree
The idea was to create an engaging activity around Christmas for the residential project 'Southwinds' in accordance with its certification of a 'green project', to encourage a 'greener living'.
The Christmas Tree is one of the most symbolic elements of Christmas where every plant, every tree, every flower brings in good health and joy in our lives. So we launched an engagement activity on Facebook encouraging the use of a real tree as a Christmas tree and reducing the usage of plastic trees.
'#Merry Green Christmas' was also promoted through this campaign and there was active participation in this activity wherein residents posted pictures with their 'real' Christmas Tree.
SouthwindsMerry Green Christmas
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